I’m Bout It Bout It aka Marketing & Promotion Month 2…

Hello World,

If you have checked out my blog in the last couple of months or so, you know that my book “After the Altar Call: The Sisters’ Guide to Developing a Personal Relationship With God” will be released in February 2012….So leading up until that date, I’ ve been literally obssessed with marketing & promotion because I really do believe that this book will really help women in their walk with God AND let’s face it – publishing is a business….And your girl has to move books if I expect to last in this industry….

So each month leading up until February, I plan to let you know about my marketing & promotion efforts…And y’all let me know what you think because I’m up for any and all suggestions…If you want to read about my first month of marketing and promotion, check out “I’m Bout It Bout It Marketing & Promotion Month 1.”

One critical element of marketing & promotion, I believe, is supporting other authors. It is true that what you sow, you will reap so I’ve been attending the book signings of other authors to support them. And I hope that when my day or days come, I will reap the harvest of supporting other authors….Plus, I love to be around book authors anyway…they are a part of my tribe…lol…

So on Aug. 1, I started off the month by attending a book signing for prolific author Tayari Jones at the Camp Creek Barnes & Noble. She read from her latest book, “Silver Sparrow,” a wonderful novel in which the complex lives of a legitimate daughter and an illegitimate daughter are juxtaposed. The story takes place in our fair city…I have wanted to read her work since I heard about her first book “Leaving Atlanta,” a novel in which Jones explores the tragedy of the Atlanta child murders….As someone who grew up in the A and remembers the fear that gripped the city during that time, I appreciate her work. If you did not get a chance to go that book signing, Jones will also be at the Decatur Book Festival on Sunday, September 4 at 12 p.m. in the Decatur Conference Center Stage (Ballroom B). For more information, go to to TayariJones.com.

The next marketing and promotion activity was the ordering of 1000 postcards which feature the cover of the book, pictures of some of the women in the book and my website information…so if you see me somewhere, don’t act when I put one of my postcards in your sweaty hands and ask you to tell somebody….lol…

I met Rev. Owen Griffiths at the conference...check out his blog oldreligiousguy.blogspot.com...for some reason, I am fascinated with collars...

These postcards came in handy when I attended the Greater Philadelphia Christian Writers Conference from August 10-13…It is a non-stop learning event, and a must if you really want to focus on ministry as well as writing! I’ve been twice, and I just adore it! I was able to meet New York Times best-selling author Cec Murphey (who I wrote about in “A Saint & A Sinner”) and other authors…

On Aug. 19, I attended the Atlanta Blogalicious Meetup at Hudson Grille where I was able to network with other bloggers…I never knew when I started blogging in 2008 that I would LOVE it…and so now, in addition to launching my first book, I’m hoping to make this blog be the best it can be…And now I’m thinking of attending the Be Blogalicious conference in D.C. on October 21-23…

Panel Discussion at Atlanta Blogalicious Meetup (from left to right) Danica Kombol, Bren Herrera, Stacey Ferguson & Lamar Tyler

The next day, Aug. 20, I attended the Bronner Bros. International Hair Show where I networked and took in the sights and the sounds of this spectacular show…If you haven’t been, you definitely need to go…In fact, I also went in February and posted lots of pictures…check it out at “Saturday in the A – Featuring the Bronner Bros. International Hair Show.”

Four days later, Aug. 24, I officially launched my new website…Yay…I’m also pleased to announce that my book, which will actually be released on Valentine’s Day 2012,  is now available for preordering at Nevaeh Publishing for $14. 95 and (gulp) Barnes & Noble. I have an ISBN number and erething…lol…

Next month, I will be focusing on press coverage and setting up a signing tour…as always, more be revealed…

Any thoughts?

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12 thoughts on “I’m Bout It Bout It aka Marketing & Promotion Month 2…

  1. LS! That is so very wonderful. I’m so excited for you. I will be picking up my copy at B&N. I can’t wait to enjoy the experience of walking in and seeing your book on the shelves and saying I’ll take that one right there! 🙂 What a ways we’ve come from UGA & DST!

  2. Thanks for sharing the Marketing and Promotion Strategies you are utilizing in preparation for your book release. My book, Sissy Interruption, Reversing the Damage Caused by a Prissy Woman was released April 2011 on Amazon and Barnes& Noble. As a new comer to this arena, I appreciate the help. I look forward to reading your book.